The band's persistence was rewarded today when it secured four Australian Recording Industry Association (ARIA) award nominations.
"It's been a long road. There are other things you achieve along the way, but this is national recognition,'' Augie March frontman Glenn Richards said following the announcement.
The band's single, One Crowded Hour, from their latest album Moo, You Bloody Choir, has received more mainstream radio play than any of their previously released singles.
In the past, the band's ARIA awards experience has been limited to an engineer of the year award, for debut album, Sunset Studies, in 2001.
"This is the first time ever the band has been recognised in this way," Richards said.
"I can't believe we got four nominations, I am still shocked."
Augie March has been nominated for best rock album, single of the year, best group and album of the year, up against the likes of Powderfinger frontman Bernard Fanning and rockers Eskimo Joe.
"There are some better known bands in there. It's best to expect the worst possible outcome and then everything else is a bonus," Richards said."
from The Australian